Daisy Cakes

Kim Daisy of South Carolina is no stranger to the kitcen. Her delicious Daisy Cakes are baked with love using recipes that have been handed down through generations of Southern women. Daisy Cakes started well before Kim’s appearance on the hit TV show “Shark Tank”. This southern tale of family tradition and farm-fresh ingredients dates back through generations.

Alongside Shopify Expert Jesse Meyers we worked to convert Daisy Cakes from an outdated ecommerce and ordering system to a modern Shopify experience.

Each cake has a unique selling point. Carrot is Kim's best seller, while Red Velvet is a Southern tradition. In this redesign we made sure to emphasize what makes each baked item unique, and highlight the fresh ingredients that make it so delicious.

Unboxing a Daisy Cake is a pretty magical experience, and the cakes really are as delicious as they say (I was lucky enough to taste one for myself)! It was important that we set clear customer expectations about how to unbox and defrost your freshly shipped Daisy Cake.

Launch live site →